VIP Coatings, a leading international specialist in high-performance coating systems, today announced a significant expansion of its operations within the Kingdom of Saudi Arabia (KSA). This strategic move is designed to support the Kingdom’s ambitious Vision 2030 framework by providing cutting-edge, durable, and sustainable coating technologies for its giga-projects and industrial modernization.

The expansion includes the establishment of a new regional location and enhanced local distribution networks, ensuring faster delivery and dedicated technical support for Saudi-based clients. This increased presence underscores VIP Coatings’ commitment to being a key enabler for the construction, infrastructure, and industrial sectors booming under Vision 2030.

“Saudi Arabia is embarking on one of the most transformative economic journeys in the world,” said Alexander Voelkel, CEO of VIP Coatings. “Our expansion is a direct response to the growing demand for advanced materials that can protect critical infrastructure, enhance sustainability, and ensure the longevity of these monumental investments. We are not just selling coatings; we are partnering with the Kingdom to build a resilient future.”

VIP Coatings’ product portfolio is uniquely suited to the demanding environmental and industrial conditions of the region. Their innovative systems, based on polyurea, polyaspartic, and hybrid technologies, offer:

1. Exceptional Durability: Superior resistance to extreme heat, UV radiation, sand abrasion, and harsh chemicals, ensuring long-term protection for assets from desalination plants to coastal infrastructure.
2. Rapid Curing: Projects can be completed in a fraction of the time compared to traditional methods, accelerating construction timelines for mega-projects like NEOM, the Red Sea Global, and Qiddiya.
3. Seamless, Hygienic Protection: Applied as a liquid membrane, the coatings create a seamless, joint-free shield that is ideal for water and food-processing facilities, many of which are certified for potable water contact.
4. Versatile Application: Excellent adhesion to concrete, steel, GRP, and other common substrates used in the Kingdom’s construction boom.

The company’s solutions are already being specified for a range of applications, including water tank linings, industrial floor protection for new manufacturing facilities, and corrosion control for structural steel.

By localizing its operations, VIP Coatings aims to contribute not only to the infrastructure goals of Vision 2030 but also to its economic diversification and localization (Naphtha & Iktva) objectives. The expansion will create new skilled jobs and facilitate knowledge transfer in the advanced materials sector.

About Saudi Vision 2030:

Saudi Vision 2030 is a strategic framework to reduce Saudi Arabia’s dependence on oil, diversify its economy, and develop public service sectors such as health, education, infrastructure, recreation, and tourism.